Framing spotlights are those fitted with adjustable shutters or “gates” so that you can achieve a square or rectangular beam as well as a circular one (triangles and diamond shapes are also possible).
There used to be two sorts of light fitting used for retail. If it was a large store, the lighting was predominantly fluorescent either as ceiling panels or linear battens.
Internet-connected lighting could help parents track children in supermarkets; it could assist jet-lagged travellers adjust quickly to new time zones; it could find meeting rooms, desks and colleagues in large workplaces; it could tell retail assistants and their customers the real-time back-of-house stock; and it could personalise lighting automatically by detecting a user’s smartphone.
Europe’s largest chain of consumer electronics stores, MediaMarkt, has installed connected lighting to market to customers via their mobile phones.
Sales at stores of the American fashion brand Guess in Switzerland have been boosted by its connected lighting, the suppliers have claimed.