American retail giant Target has rolled out its lighting-based indoor-positioning technology to 27 million users of its app.
Europe’s largest chain of consumer electronics stores, MediaMarkt, has installed connected lighting to market to customers via their mobile phones.
In the run-up to the first Lux connected lighting conference, a Lux team took a stroll down Oxford Street to assess the state of UK retail lighting.
The analytics partner for big retail names including Starbucks and Walgreens is to focus on lighting as a platform for its advanced services, it has announced.
One of Britain’s biggest shopping mall operators is experimenting with power-line communications as a platform for connecting its lighting to the Internet of Things.
Premier car manufacturer BMW is pioneering Internet-connected lighting at its flagship showroom in Munich.
Sainsbury’s is to add Internet of Things capabilities to its lighting in an ambitious plan that will see all of its stores become 100 per cent LED by 2020, the retail giant has announced.
Indoor positioning is the next revolution that is set to reshape retail. New projects are now popping up around the globe and the initial results are often quite impressive. Here are Lux’s top ten indoor positioning projects that you need to know about.
An indoor positioning system installed as part of a trial in Marc O’Polo stores in Switzerland has seen the average value of purchases made by customers rise by 10 per cent.
The Edeka Paschmann supermarket in Düsseldorf has become the first store in Germany to benefit from the indoor positioning technology.
Mark Fleming has worked at Harrods for over two decades and his role has changed drastically in the years since his initial appointment as an Electrical Manager. With a department of just over a hundred staff, Mark is responsible for overseeing a large estate, which includes the Knightsbridge store, as well as the multiple floor Crown Court, located behind the shopping icon and the maintenance operation of Distribution Centre in Thatcham, Berkshire.